CMS
Developing UI/UX focused website for a cash services brand
CMS offers a wide range of services across each stage of the cash management cycle in India: from when the RBI initially deposits cash in branches of selected banks to when cash is deposited back in banks after going through the various stages.
The brand engaged us to create a new website that facilitated simple navigation and user experience. We initiated the process by creating a prototype for the website and presenting it to the client. The new website was made on PHP for which we ensured that the content segregation is done under broad tabs of ‘About Us’, ‘Business’, ‘Newsroom’, ‘People’, ‘CSR’, and ‘Contact’ baskets
To achieve a fresh look and feel, we stuck to the brand colours and added visuals that strictly adhered to the brand guidelines provided by the client. By incorporating better user experience, website navigation, content segregation, and innovative design the website was optimised completely.